By Puk Falkenberg, 1. November 2017
There are two ways to look at innovation: As a burning necessity, driven by external factors (“we need to be innovative to stay in business!”), or a burning desire (“we have the opportunity to be innovative to stay relevant to employees and customers!”).
A possible first step in both cases, you ask? Map your business activities using The Innovation Matrix.
Getting an overview of your business activities in this way will:
- help you balance the investment between running, growing, and transforming your business.
- help you understand the risk profile of your activities.
- help you facilitate the different innovation activities.
The model is co-created with Maz Spork and Søren Skov, and further extended for the leadership angles. It’s also featured in Eriks new book ‘The Responsive Leader’, which is in sale February 2018.
The Two-Dimensional Innovation Spectrum
Innovation applies in two dimensions, ranging horizontally from mundane improvements to radical changes via exploiting disruptive possibilities, and vertically scaling from everyday maintenance to strategic pivots.
The model is annotated in two ways: 1) Using Gartner’s Run/Grow/Transform methodology for describing the mindset of developing the business, 2) Describing the business mindset in said area, namely Maintain, Evolve, Turn and Jump.
The model can be used as a way of understanding how to create an innovative mindset, finding the suitable leadership style as well as creating an innovative environment and culture to keep enabling employees to be creative.
Ask yourself: in which area is your organization? Which leadership style and orientation do you practice? And what kind of innovation are you already doing?
Figuring out where you are mapped in the model will help you understand how to move, adapt, and – most important – shift between the four areas when needed