By Puk Falkenberg, 25. February 2019
In a meeting, there is always that point in time, where new ideas have been presented, and someone in the back says something like: “But haven’t we already tried that? Let’s stick to what we know and do as always”. Sounds familiar?
It’s in that exact moment that this someone gives you a huge disadvantage and sets a possible direction towards becoming one of those companies that has a decreasing lifespan. And in that exact moment, you have a tiny window of opportunity to change the outcome and set a different direction.
When the external change exceeds the internal – the end is in sight!
Jack Welch former Chairman and CEO of General Electric pointed out, that when external change exceeds internal change, the end is in sight. This is now truer than ever: Living in a world of constant change, continuous development of new technologies, new emerging market possibilities, and the rise of many generations – at work at once.
When organizations have the ability to adapt and drive internal change fast and often, we see an increase in competitive advantages, almost 60 percent higher revenue, and employees that doesn’t find change disturbing or disrupting of their normal routines.
But it isn’t easy to reach this point. The organizational capabilities of agility, flexibility, and enablement must be strengthened to create a core capability, that can help everyone within the organization to navigate, drive, and react to change when needed. This means you must focus on strengthen these capabilities in order to drive internal change often and fast.